The UK Advertising Industry :: Adverts, Marketing

Advertising is use to twine us to do something. Whether it is to procure a product, or to donate our money to a charity. Advertising is to persuade you to give something, to take on a message not beneficial to buy something. Advertising is not just pictures, words and slogans, but examples and colors are essential when advertize. There are numerous different forms of advertisement. Some of these include Television Magazine Radio detritus mail Direct Text messaging Billboards Banners and flyers Bus shelters Pop-ups Internet Sites film There are loads But the main forms of advertising are generally Television, Radio and Print based, we see them everyday and everywhere. Advertising is used to attract their target audience to advertise their products, and if successful, to purchase their product. Advertisers use accredited techniques in order to make us ascertain as if we drive home longed all of our lives for this, and they are very clever at doing so. It is thought that nigh 98 million is worn-out(a) every year on advertising. 50% of money that is spent on advertising is spent on the jam newspapers, magazines and trade papers. 27% is spent on tv advertising, 11% is spent on direct advertising, and 7% is spent on Radio advertising, roughly 5% for Billboards and Bus shelter advertising and 0.5% for Cinema advertising. Personally, I feel that Print based advertising is the most popular form of advertising as is long lived. By that I mean that unlike television advertising, it does not appear for a certain amount of time, thence disappeared and then quite often forgotten about. Another issue is that with television advertising you may not be watching when